Amid the surge in distance selling due to the pandemic, Walnut, who describes himself as the "Wix for Sales team," raised $ 3.5 million from Ronny Conway and former a16z partners of SV Angel (Ron and Topher Conway) and A. .Capital collected. This brings the total to USD 6 million. Other investors are NFX, Joe Montana, Wix CEO, Immad Akhund and Kenny Stone.
Walnut solves the friction between sales and back-end teams and the problem of sales demos that come up with calls. A sales rep logs into the main dashboard / product they want to sell and uses Walnut to select pages and features that will be separated from the backend and displayed as a front end in the Walnut cloud, and then edits to to adapt them to the respective customer. It's like building websites, but for sales pitches.
It currently works with corporate clients such as Varonis and Adobe. As Walnut competes with Gong.io, he hopes his more technical approach of separating front-end and back-end will aid his progress.